BR Collective is a NATULIQUE salon in Wilmington, NC. We use NATULIQUE’s ammonia-free color, made with certified-organic ingredients, for every color service. And we carry NATULIQUE hair care, so you can keep your hair feeling just as good at home as it did when you left the salon.
About NATULIQUE
NATULIQUE is a Danish professional hair brand, founded in 1998. They describe themselves as the first complete certified-organic professional hair care line, and they build their products around certified-organic ingredients and their own 360BIOCERT standard. The brand is cruelty-free, and many of its care products carry the Vegan Society trademark.
- Color: ammonia-free formulas made with certified-organic ingredients, designed for full gray coverage
- Care: hairwashes, conditioners and masks for everyday, nourishing, volume and balance needs
- Styling: sprays, creams, gels and waxes, including a Heat and Sun Protector made for beach days
NATULIQUE services at BR Collective
Every color service on our menu uses NATULIQUE, from a $90 Gloss & Finish to Full Custom Color ($325) and Color Correction. There’s no upcharge, ever. Take a look at our ammonia-free color services and prices or the full menu.
Shop NATULIQUE in Wilmington
We stock the same NATULIQUE products we use at the bowl: hairwashes, conditioners, masks, the Moroccan Argan Oil and our favorite styling essentials. Order online and pick up at the salon, or ask your stylist which products are right for your hair.
Why we chose it
We wanted color that’s gentler on your hair and scalp, free of ammonia fumes in our studio, and still able to create dimensional blondes, glossy brunettes and real gray coverage. NATULIQUE checked every box. Read the full story.
Frequently asked questions
Is NATULIQUE hair color certified organic?
NATULIQUE describes its color as ammonia-free and made with certified-organic ingredients. Permanent hair color can’t be made entirely from organic ingredients, so rather than claiming the color itself is organic, the brand focuses on keeping synthetic ingredients to a minimum. We appreciate that honesty.
Can I buy NATULIQUE products without an appointment?
Of course. Order from our online shop and pick up at the salon any time we’re open, Tuesday through Saturday, 10am to 6pm.
Which products should I use after color?
Most of our guests love the Everyday or Nourishing Anti-Frizz Hairwash and Conditioner, plus a weekly Hydrating Hair Mask. Your stylist will recommend exactly what your hair needs.
Where is BR Collective?
2451 S College Road, Suite 211, Wilmington, NC 28412. Come see us.